歌仔戲經歷走過了百年歲月及滄桑，以閩南語方式演唱，是最具有臺灣文化特色的代表戲曲。
堅定的以各種形式，肩挑擔起臺灣歌仔戲戲曲文化傳承大業的使命。

透過華人的習俗「紅包文化」，用於人與人之間的祝福傳遞媒介，將歌仔戲的忠孝節義精神；結合繪製年輕族群共鳴的漫畫風格，賦予紅包創新視覺展現祝賀的意涵，讓戲曲藝術表現更貼近日常生活、繼續傳承與發揚臺灣傳統戲曲藝術。

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The Taiwanese opera has witnessed a century of history and vicissitudes of life. Performed in the Southern Min dialect, it is the iconic feature of Taiwanese culture. 
The troupe is determined to uphold the grand mission of carrying on the cultural heritage of Taiwanese opera through any means necessary. 

Inspired by the traditional custom and culture of the "red envelope" – which is used to convey blessings among people – the Taiwanese opera's spirit of loyalty, filial piety, chastity and righteousness is complemented by the comic style that strikes a chord in the hearts of youths to endow red envelopes with innovative visual appeal and congratulatory meaning. In doing so, the performing art of opera becomes more relevant to everyday life, continuing the heritage of traditional Taiwanese opera and promoting its qualities.

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Client｜陳亞蘭歌仔戲

Designer｜Timmy

Print｜曜陽印刷

Paper｜蘋果文創 藏真紙、星影紙

               源圓紙業 星河紙

Photography｜ou chieh-ju

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